How Retail Campaigns (Like Boots Opticians’) Change Shopper Behavior — And How Beauty Brands Can Win
retailmarketingpartnerships

How Retail Campaigns (Like Boots Opticians’) Change Shopper Behavior — And How Beauty Brands Can Win

sskincares
2026-02-13
10 min read
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How Boots Opticians’ 2026 campaign reshapes shopper behavior — and how beauty brands can win with omnichannel health–beauty partnerships.

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#retail#marketing#partnerships
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skincares

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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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